Marketing And Advertising

Old Forester returns to roots with new Kentucky distillery

Jun 14, 2018

Old Forester, the bourbon that launched a family dynasty and a spirits company, has returned to its pre-Prohibition Kentucky home in a newly renovated building that symbolizes the brand's comeback from years of decline

Vaping essays: E-cigarette sellers offering scholarships

Jun 8, 2018

E-cigarette, vaporizer sellers find college scholarships as way to promote brands

White House launches anti-opioid ad campaign aimed at youth

Jun 7, 2018

The White House is launching its first public service campaign with a series of new advertisements aimed at warning young people about the dangers of opioids

Voulez-vous un souvenir? French presidency launches brand

Jun 6, 2018

Voulez-vous un souvenir? French presidency launches brand for mugs, pens, more

The Latest: Alfa Romeo aims to boost sales in luxury cars

Jun 1, 2018

Fiat Chrysler's premium brand, Alfa Romeo, is still targeting 400,000 in annual sales, but now for 2022, having missed the initial goal of this year.

San Francisco to decide whether to ban flavored tobacco

May 28, 2018

A major tobacco company is pumping millions of dollars into a campaign to persuade San Francisco voters to reject a ban on selling flavored tobacco products.

Social media under microscope in emotive Irish abortion vote

May 21, 2018

Debate is raging in Ireland over whether to lift the country's decades-old ban on abortion

Van Marwijk cuts another 6 from Australia's World Cup squad

May 15, 2018

Bert van Marwijk cut six players from his extended World Cup squad in a contentious call on the same day as Football Federation Australia and a major sponsor unveiled a marketing campaign with veteran Tim Cahill as the main feature

Google suspends all ads related to Irish abortion referendum

May 9, 2018

Google says it is suspending all advertising connected to Ireland's abortion referendum as part of moves to protect "election integrity."

Paraguay court confirms extradition of soccer official Leoz

May 8, 2018

A Paraguayan court has confirmed the extradition of the former president of South America's soccer confederation Nicolas Leoz

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