Marketing And Advertising

The Latest: Facebook takes baby steps on privacy

Mar 22, 2018

Facebook is taking baby steps for now to address its latest privacy scandal because stronger safeguards might harm its core business: making money off the data it has on you

Lottery changes 'Luck Yeah!' campaign over profanity concern

Mar 21, 2018

The New Hampshire Lottery Commission has replaced its "Luck Yeah!" ad campaign with "Win Time" over concerns that the original phrase sounded like profanity

The Latest: Cambridge Analytica whistleblower regrets work

Mar 20, 2018

The whistleblower at the center of allegations that a U.K.-based company improperly used the personal data of some 50 million Facebook users to help Donald Trump win the 2016 presidential election is expressing regret for having taken part in the project

How Facebook likes could profile voters for manipulation

Mar 20, 2018

How Facebook likes could profile voters for manipulation

The Latest: Report says Facebook security chief to leave

Mar 20, 2018

The Latest: Report says Facebook's top security exec, Alex Stamos, will leave in August

Facebook's recurring nightmare: Helping muddy up elections

Mar 18, 2018

Facebook's recurring nightmare: Helping muddy up elections

France wants a stop to sexist stereotypes in advertising

Mar 6, 2018

Leading French advertisers and France's broadcast watchdog are launching a nationwide campaign against sexist stereotypes in ads

Trump Jr. 'loves' Indian media covering his business visit

Feb 24, 2018

The U.S. president's son heaped praise on India's media and complained of coverage at home, as he neared the end of a whirlwind trip promoting Trump-brand luxury real estate

Stars of the Olympics are changing the sponsorship game

Feb 16, 2018

A gold medal used to be a golden ticket for lucrative endorsements. But in the age of social media, athletes are making a name for themselves on social media and elsewhere before their event even occurs

NBC exceeding expectations 5 days into Olympics

Feb 13, 2018

It's still early, but NBC says it is exceeding viewership expectations five days into the Pyeongchang Olympics


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