Local Business Expert Says Retailers Need to Prepare for Holiday Rush

A local business experts says retailers are likely to be busier than they think this year.

Arroyo Grande, CA, United States - December 7, 2017 /PressCable/ —

Many local shop owners are wringing their hands this year as the general knowledge is that most people will do most of their Christmas shopping online, but one local business expert says they shouldn’t count themselves out of the picture just yet.

“Some recent studies are showing that not everyone is going to spend all of their holiday cash online,” says a spokesman from FindUsLocal.com, a local business directory that uses GEO technology to automatically match a visitor’s location with a customized home page that shows them only the results from their local area. “In fact, some of the findings are surprising.”

He says that the youngest generation, Generation Z, will spend about 35 percent of their Christmas cash in brick and mortar stores, while Generation X will spend 48 percent of their money in local shops. Baby Boomers will also spend 48 percent locally, while seniors will spend 33 percent of their cash in their local community.

Another recent survey shows that 71 percent of Millennials visit multiple local shops to find the best deal they can, and 76 percent of them first look online before buying, but then 66 percent of them end up buying from a local business.

“What all of this means,” says the spokesman, “Is that if your local business isn’t yet listed in a local business directory, you’re probably missing out on a lot of business, especially this time of year. The surveys indicate that of those people who look online to conduct research about a product, a good percent of them will end up making the purchase from a local store.”

Creating a local business listing is free, and most local business experts recommend that every local business owner have at least one.

About FindUsLocal: FindUsLocal uses geolocation technology in visitor’s browsers to construct a home page focused on their city, town or community. Right there on the front page, they’ll find local weather, sports results for their favorite teams, and announcements of the top musical acts and events coming to their city. Smart business owners list their businesses on the site to be seen by those who are specifically looking for businesses in their local area.

Contact Info:
Name: Matthew Hesser
Organization: Find Us Local USA Business Directory
Address: P.O. Box 880, Arroyo Grande, CA 93421, United States
Phone: +1-805-534-9800

For more information, please visit http://www.FindUsLocal.com

Source: PressCable

Release ID: 274405

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