Pink Partners with National Breast Cancer Foundation to Give Women Hope

Vitamin and supplement brand Pink is partnering with the National Breast Cancer Foundation to assemble and distribute HOPE Kits for women receiving treatment for breast cancer.

September 16, 2020 / / —

Pink, the new vitamin and supplement brand created by women for women with a cause, has partnered with National Breast Cancer Foundation (NBCF) to personally build and donate HOPE Kits to women undergoing breast cancer treatment throughout the U.S. HOPE Kits are care packages filled with comforting items such as a tumbler, fuzzy socks, unscented lotion, tea, and lip balm, and each one included an inspirational handwritten message written by the women of Pink.

“When we launched the program in 2016, we had no idea it would take off as quickly as it did or how important these kits would be to those receiving one,” said Becca Epperley, Manager of Charitable Giving & Strategic Partnerships at NBCF. Last year alone, NBCF delivered over 7,500 HOPE Kits to breast cancer patients.

“I loved the personalized note that I am not alone in this fight,” said Kathleen G., a HOPE Kit recipient. “It affected me so deeply. It’s nice to know that people care.”

As a brand created for women, part of Pink’s mission is to empower women beyond their health and wellness goals. Through their partnership with NBCF, Pink is focusing on the overall well-being of women by donating tangible expressions of comfort and encouragement via the HOPE Kits.

In addition to donating HOPE Kits, the women from the Pink marketing team packed the kits themselves and mailed them out to patients located all across the U.S. Social distancing guidelines prevented the Pink team from packaging the kits together, so they connected via Zoom for a virtual packing party.

“Preparing the HOPE Kits and writing messages to our sisters undergoing treatment was an unforgettable experience for myself and everyone in the Pink family,” said Kimberly Vigliante, SVP of Wholesale Sales and Marketing. “Our brand was founded on the principle of women supporting other women – we wanted to let these women know how incredibly strong and brave they are, and that they’re not alone.”

Anyone undergoing treatment for breast cancer can sign up to receive a HOPE Kit. Breast cancer affects one in eight women, and at any given time there are about 2,000 people on the wait list for a HOPE Kit.

“When you’re going through a diagnosis like cancer and going through treatment, it can feel very isolating,” said Epperley. “We’re so grateful to our amazing partners like Pink who are hosting parties because without them, we could not send out as many kits as we do.”

Backed by a team of experts with over 40 years of experience in the industry, Pink products are carefully designed by women with on-trend ingredients, in fun forms like delicious gummies, and innovative packaging for women on the go. Pink is inspired by women and strives to give today’s women the products that can satisfy their specific wellness needs. Every Pink vitamin and supplement is non-GMO and made without gluten and artificial flavors.

About National Breast Cancer Foundation, Inc.®
Recognized as one of the leading breast cancer organizations in the world, National Breast Cancer Foundation (NBCF) is Helping Women Now® by providing early detection, education and support services to those affected by breast cancer. A recipient of Charity Navigator’s highest 4-star rating for 14 years, NBCF provides support through their National Mammography Program, Patient Navigation, breast health education, and patient support programs. For more information, please visit https://www.nationalbreastcancer.org/.

About Pink®
Founded in 2019 and based in Ronkonkoma, NY, Pink is a division of Piping Rock® Health Products, a leading manufacturer of superior quality nutritional supplements. A purpose-driven wellness brand created by women for women with a cause, Pink is dedicated to creating vitamins and supplements that empower women and fit seamlessly into their lives, while donating a portion of every sale to women’s charities. For more information, please visit https://www.pinkproducts.com/.

Press Contact:
Nicholas Senande
Media Marketing Manager
631-542-5112
nsenande@pipingrock.com

Contact Info:
Name: Nicholas Senande
Email: Send Email
Organization: Pink®
Phone: 631-542-5112
Website: https://www.pinkproducts.com/

Source:

Release ID: 88976889

Latest News

Putin engineers shakeup that could keep him in power longer

Sep 21, 2020

MOSCOW — President Vladimir Putin engineered a surprise shakeup of Russia's leadership Wednesday, proposing changes to the constitution that could keep him in power well past the end of his term in 2024. Prime Minister Dmitry Medvedev resigned his post after Putin announced the proposed constitutional amendments. Putin kept his longtime ally in the Kremlin's leadership structure, appointing him to the newly created post of deputy head of the presidential Security Council. The shakeup sent shock waves through Russia's political elites who were left pondering what Putin's intentions were and speculating about future Cabinet appointments. Putin’s proposed constitutional reforms, announced...

Sultan Qaboos bin Said, who modernized Oman, dies at 79

Sep 21, 2020

DUBAI, United Arab Emirates — Oman’s Sultan Qaboos bin Said, the Mideast's longest-ruling monarch who seized power in a 1970 palace coup and pulled his Arabian sultanate into modernity while carefully balancing diplomatic ties between adversaries Iran and the U.S., has died. He was 79. The British-educated, reclusive sultan reformed a nation that was home to only three schools and harsh laws banning electricity, radios, eyeglasses and even umbrellas when he took the throne. Under his reign, Oman became known as a welcoming tourist destination and a key Mideast interlocutor, helping the U.S. free captives in Iran and Yemen and...

On streets of Tehran, relief for now at no wider conflict

Sep 21, 2020

TEHRAN, Iran — Iranian newspapers proclaimed the country's attack on U.S. forces in Iraq to be "a dark night for Americans," and Washington's "first admission of failure in history." On the bustling streets of Tehran, however, there was relief Thursday that neither side appeared primed for war. “War is not something like the ‘Call of Duty’ game," said Dara Shojaei, a 23-year-old architecture student. “It's not a game you can play to win. There's no winner.” But with the relief came some mixed feelings about how far Iran should go to avenge the killing of Revolutionary Guard Gen. Qassem Soleiman,...

Stocks rise as China confirms trade deal signing next week

Sep 21, 2020

NEW YORK — U.S stocks climbed in morning trading on Thursday as investors cheered confirmation from China that its top trade official will head to Washington next week to sign a preliminary trade deal. The “Phase 1” accord is the opening step on a possible path toward a broader agreement between the nations. President Donald Trump has said he will travel to Beijing after the initial signing to start the second stage of talks. Every major index is on track for a record as Wall Street distances itself from a bout of anxiety over the last week because of tensions...

Soleimani, a general who became Iran icon by targeting US

Sep 21, 2020

TEHRAN, Iran — For Iranians whose icons since the Islamic Revolution have been stern-faced clergy, Maj. Gen. Qassem Soleimani widely represented a figure of national resilience in the face of four decades of U.S. pressure. For the U.S. and Israel, he was a shadowy figure in command of Iran's proxy forces, responsible for fighters in Syria backing President Bashar Assad and for the deaths of American troops in Iraq. Solemani survived the horror of Iran’s long war in the 1980s with Iraq to take control of the Revolutionary Guard’s elite Quds Force, responsible for the Islamic Republic’s foreign campaigns. Relatively...

Search

Deck Biz is an intelligent platform providing international and regional business news updates. You won’t get these insights elsewhere other than Deck Biz.

Contact us: sales@deckbiz.com